“Rhetorical Forms of the Secret” and Other Presentations at NCA 2022

This year at the 2022 National Communication Association Convention, I am presenting (remotely/virtually) a truncated version of the introduction to my book, This Page Left Intentionally Blank: Rhetorical Forms of the Secret. The presentation is scheduled to appear during a Thursday 11/19 11:00am-12:00pm session entitled “Secrecy and Memory in Popular and Political Culture.” (Sheraton, Napoleon Ballroom C2 on the 3rd Floor) If you are interested in the topic, there is other excellent work being presented there by Christopher Wernecke and Virginia Massignan of Georgia State University, Julia Khrebtan-Hörhager of Colorado State University, and Patrick K Jones of Northeastern University. Please do attend if you have the opportunity!

If you are/were unable to attend the panel and would like to see what I am up to, I’ve included the abstract and my video presentation below.

Presentation Abstract: Secrets are part of a longstanding rhetorical situation best understood as a “spectacle” that draws public audiences in through the promise of revelation. They also comprise a longstanding topos for Rhetorical Studies as a mode of public address, a hidden meaning uncovered by a hermeneutics of suspicion, and a function of discursive totalities like the apparatus and assemblage. Here I add a fourth approach: a tropology of secrecy structured around naming, belatedness, and autoimmunity.

Finally, if you’re at NCA 2022, please consider attending these other excellent sessions I had a small part in assembling. I wish I could be there, but I wish the best to everyone down in New Orleans this week!

Re-Parsing Public Address: Computational Objects, Methods, and Ethics in Rhetorical Studies Thursday, November 17, 8:00am-9:15am (Marriott, Galerie 4 – 2nd Floor)

Session Description: Rhetoric’s objects and methods are changing amidst the spectacular rise of computational methods and big data analysis. Reflecting on rhetoric’s changing objects (e.g., tweets, memes, blogs, chatbots, cybersecurity, infrastructures, and networks) and methods (e.g., LDA, web scraping, TensorFlow, network analysis) this panel stages a conversation between rhetorical scholars who have expanded the scope of what counts as rhetoric’s objects and its methods. Our discussion takes stock of the ethical mandates and novel innovations in the new digital rhetoric by offering short position papers from a range of scholars with deep investments in the computational, followed by a moderated discussion with the audience.

Featured Roundtable Speakers: Andre E. Johnson, Emma Bedor Hiland, Daniel Faltesek, Heather Woods, Alex McVey, Jennifer Buchan, Jules Wight, Michael Lechuga, Misti Yang, Scott Graham, Sergio Fernando Juarez, Zoltan Majdik

Book Panel for Dr. Emma Bedor Hiland, “Therapy Tech: The Digital Transformation of Mental Healthcare” and Dr. Stephanie Larson, “What it Feels Like: Visceral Rhetoric and the Politics of Rape Culture.” Saturday, November 19, 3:30pm-4:45pm (Marriott, Regent – 4th Floor, River Tower)

Session Description: Rhetorical and Communication Studies scholars respond to two new books: Emma Bedor Hiland’s Therapy Tech: The Digital Transformation of Mental Healthcare, from the University of Minnesota Press, and What it Feels Like: Visceral Rhetoric and the Politics of Rape Culture, from Pennsylvania State University Press. Expert panelists are scholars in Rhetorical Studies with practical/theoretical expertise in rhetorics of mental health, feminism, and gender.

Featured Speakers: Emma Bedor Hiland (author/respondent), Stephanie Larson (author/respondent), Jenell Johnson (presenter), Bryan J. McCann (presenter), Natalie N. Fixmer-Oraiz (presenter), Erin Nicole Gangstad (presenter), Nou-Chee Chang (chair)

“The Dobbs Leak and Reproductive Justice”

Emily Winderman and I have a new piece out in the Quarterly Journal of Speech Forum: Rhetorics of reproductive justice and injustice in the aftermath of Dobbs v. Jackson Women’s Health Organization. We’re very grateful to Kari Vasby Anderson for the opportunity to share this work.

Abstract: Our contribution to this forum concerns the June 24th, 2022 leak of the Dobbs v. Jackson draft decision penned by Supreme Court Justice Samuel Alito. The leak exemplifies how the transgressive and fluid movement of information across sealed institutional boundaries was channeled into a different bodily register, one that sought to police the gender fluidity imputed by the phrase “pregnant people” amidst the emergence of a new abortion coalition. As an alternative to the imperative to seal institutional leaks and limit gender fluidity, we highlight the importance of the Reproductive Justice framework to constitute more capacious coalitions with wider, more intersectional platforms than was once enshrined by Roe v. Wade.

The first fifty readers who access this forum piece through this link should be able to download for free. (no paywall)

Here is the dedicated link (paywall): https://www.tandfonline.com/doi/full/10.1080/00335630.2022.2128205

“Secrecy, Surveillance, and Settler Colonialism”: A Rhetoric Society of America Workshop (May 25-27, 2023)

Hi folks,

On alternating years, the Rhetoric Society of America hosts seminars and workshops for faculty and graduate students. This upcoming year, Dr. Michael Lechuga of the University of New Mexico and I will be leading a two-day workshop from May 25-27. The sessions will be held at Pennsylvania State University in College Park, with limited remote access. I’m writing now because the deadline to apply for this (and all other) sessions is approaching on October 15, 2022. Please follow this link to apply! As that site notes, applicants will be notified of your acceptance into a particular session (or multiple sessions) by November 15, 2022.

Below, you’ll find a description of our session on “Secrecy, Surveillance, and Settler Colonialism,” (also available via the hyperlink). I hope you’ll check it out!

Best wishes,

Atilla

Secrecy, Surveillance, and Settler Colonialism

Our topical focus is the rhetoric of settler colonialism with emphasis on erasure, disinformation, and conspiratorial reasoning, as exemplified by the dehumanization of migrants at the Mexico/US border, the “Stop the Steal” January 6, 2021, white supremacist insurrection, and the infiltration of colonialist themes in popular science fiction narratives. We invite participants to think through the connections between events like the January 6 insurrection, gun violence, and pandemic politics as explained through the lens of settler colonialism. Our workshop focuses on how the critical frameworks of psychoanalysis and assemblage theory are instrumental for rhetoricians’ understanding of the lasting legacy of settler colonialism in the United States. Together, we (Lechuga and Hallsby) represent expertise in both rhetorical criticism, assemblage/affect theory (Lechuga), and psychoanalysis (Hallsby). We offer attendees an affect-driven framework for emerging rhetorical scholars, designed with the specific goal of attending to Settler Colonialism’s ideological, material, and unconscious formations. 

Participants should expect to complete some assigned readings ahead of time and to submit a (2pp) statement about what they are already researching. During the session, we aim to discuss how the frameworks introduced during the workshop might be enlisted to revise or approach these topics. Position papers should also include a statement of participants’ goals for the workshop (e.g., creating a syllabus, conference paper, journal submission/revision, white papers/public facing, advocacy). The workshop will be divided between lecture and break-out groups/discussions. During break-out discussions, participants will also have the option to work individually or in a group (i.e., they may choose to be either self-directed or collaborate with others working on similar projects.)

Whereas Rhetorical Studies conventionally emphasizes the rhetorical situation/ecology as a general contextual framework for persuasion, representation, and power, we would advance arguments for understanding rhetoric’s persisting habitus as a Settler Situation, a set of recurring/repeating historical contexts appealing to topoi of jingoistic conquest, extraction economies, and racial purity. We offer the following framing questions: (1) How do we read and measure settler-colonial narratives/events? What is the archive of settler colonialism? If the archive is secret, what tools or techniques do rhetoricians have available to read it? (2) How does the Settler Situation redefine the conventional boundaries of the rhetorical text? What aspects of rhetoric’s conventional focus on public address and representation are retained by this framework and which are transformed by it? (3) How do (psychoanalytic/assemblage-based) theories of affect account for the combined psychological and material injury created by contemporary nationalist discourses? (4) How do present-but-unarticulated or unacknowledged affects produce recurring patterns of historical trauma? What can rhetorical studies contribute to the understanding of these historical patterns? 

Presentations at Rhetoric Society of America 2022

This May, I will be presenting research at the Association for the History of Rhetoric (ASHR) Symposium, “Rhetoric in Motu,” and at the Rhetoric Society of America convention. Brief abstracts and hyperlinks to the presentations are available below!

Re-canonizing Rhetoric: The Secret in and of Discourse.

Abstract: This presentation offers the secret as common ground between different scholarly criticisms that reject and/or revise rhetorical theory’s foundation in ancient Greece. Although secrets most often refer to hidden or concealed information, I argue that this term may instead be understood as a productive force (rather than as ‘mere’ negation). On the one hand, scholars who wish to revise the ancient rhetorical contexts by pointing out what is ignored or under-noticed within them are attentive to secrets in discourse: the suppressed originators of the persuasive arts, who include women sophists, foreign-born non-citizens, and the enslaved peoples of ancient Syracuse. On the other hand, scholars who either abandon or reinvent the history of rhetoric are attentive to the secret of discourse, in which rhetoric’s ‘core’ meaning is troped and transformed. Here, I examine how metaphor evolves from the Greek to the Roman context to support the interests of imperial conquest. I conclude by describing these registers as indicative of how rhetoric has and might still become unrecognizable to its former self through progressive revision and retroactive signification.

Only Time Like the Present: The Metaphysics of kairos and the Waste Isolation Pilot Plant.” Co-author: Kurt Zemlicka, Indiana University.

Abstract: This presentation considers the problem of rhetorical temporality staged by the Department of Energy’s (DoE) Waste Isolation Pilot Plant (WIPP), the world’s 3rd deep geological repository licensed to store radioactive waste. Because the WIPP houses materials that will remain hazardous for 10,000 years, the DoE instituted a marker project to communicate a linear message of warning to future populations. Secrecy remains a key rhetorical mode of political time management for the project: site data would remain part-concealed, part-open to prolong institutional and public memories of mortal danger. Building upon the idea of rhetoric as time management, we argue that the “future societies analysis” conducted by projects familiar colonialist practices indefinitely into the future. Kairos, as an obsessive fixation upon the present, also authorizes the appropriation of indigenous temporalities, a continuing commitment to extractive forms of capitalism, and the reproduction of familiar stereotypes about Latin America and the inner city as “third worlds.” We conclude with observations about kairos as a metaphysics and examine how a deconstructed understanding of kairos/chronos shifts commonplace understandings of rhetorical temporality.

Rhetoric Before the Back Alley: Revisiting the Abortion Mill.” Co-authors: Emily Winderman and Vanessa Nyarko, University of Minnesota, Twin-Cities.

Abstract: On November 9, 1912, publishers Sam H. Clark and C.H. Crockard were indicted by a federal grand jury in Fargo, ND for distributing “obscene and immoral reading matter” throughout the Midwest via interstate mail. Using the pseudonym “Jim Jam Junior” the two published a tabloid they titled Jim Jam Jems, which featured (among other topics) stories about criminalized abortion, the American Medical Association’s vaccine requirements, and regressive social standards of feminine purity.  As we argue, one critical rhetorical feature of the Jim Jam Jems tabloid is its figuration of an inflammatory anti-abortion stance through space-based metaphors — the mill and the factory — unique to the imaginary of the historical moment of this publication. Whereas today the locative phrase “the back alley” signifies a particular historical memory of abortion prior to the landmark Roe v. Wade Supreme Court decision, for Clark and Crockard it did not. In this presentation, we situate our work alongside other rhetorical scholarship concerned with the historical memory of abortion. We then locate Jim Jam Jems within a governing legal and social context. We then offer a thick description of a focal series of entries from the tabloid concerning Dr. Charles H. Hunter, which begins with the sensationalized 1912 story titled “Three Weeks in the Magic City.” Finally, we conclude with reflections about the relevance of the Jim Jam Jems case for contemporary analyses of abortion rhetoric.